Since Preem started their store venture, we have helped them implement and partially rebuild their stations. Our latest project had the task of elevating the Preems Fresh concept further in the store environment. Together with Boy´s Don´t Cry, we have developed a new and brighter concept where the traditional orange color scale has been slightly toned down. After a first pilot store, it has developed into a brand new gas station in Nyköping. The interior uses bright white tones, white-stained furniture and details in Preem’s own shades of green. New café seating and a new bar make it the natural place for motorists to stop and pause.